Behavioral Finance


Many investors struggle with managing their emotions when it comes to investment decisions. Behavioral finance—the science of decision-making as it applies to investment decisions—has many practical applications to help “train the investor brain” and dispel common investor misperceptions. Applying behavioral finance concepts may help you increase the odds of reaching—or exceeding—your investment goals.

Training the Investor Brain Introduction

Training the Investor Brain, a series of tools designed by Brandes Investment Partners, can help you use behavioral finance concepts to guide you toward more rational investment decisions.